In a US election week when fact and fiction appear to be interchangeable (and what seemed a far-fetched fantasy only a year ago becomes reality), we’ve decided to debunk a few SEO myths that have been flying about recently.
Clients often ask us to "SEO" their website, as if it were a process that's easy to apply, like a coat of paint.
Unfortunately, it's not that simple.
Search engines keep changing what they want to see in a website.
So, SEO has to adapt to those new requirements accordingly.
This state of constant flux leads to myths building up over what SEO is, what it isn't and 'quick fixes' to get to the top slot in Google (which, btw, don't exist).
So, we're about to bust a few myths. Stand back...