Regardless of whether you have an established business or just starting up, you only really have two kinds of customers: 1. Those who know about you 2. Those who don't The first kind is so much easier to deal with in terms of marketing. If you capture their details in some way, you can
When you first set up your website, you may not have given your hosting much more of a thought than the price. However, there is a lot more to hosting than just a monthly fee, and as with most things in life, you get what you pay for.
As Ontario reopens under Stage 2, many business owners will be giving a huge sigh of relief and opening their doors to customers again. When that first customers pays in person, it may be the first sale they have made in months. For other businesses, it’s a start of a new era where their
If you’re in any doubt about the importance of clear communication with your customers, look at governments around the world and how they inform their citizens. Those with leaders who make it clear what is required have succeeded far better than those who muddle with either too little information, too much, or worst of
Want to get your agriculture business online? Here’s how to get the government to pay for your website! As many agricultural businesses have realized in the current COVID-19 situation, there are major advantages of being able to sell products and services direct via an e-commerce website. For many smaller producers in our area of
There won’t be a business in the world that won’t have been impacted by the COVID-19 pandemic. For some, it’s been a rapid learning curve in adapting. For others, the lockdown has exposed deep cracks in their business practices, leaving them vulnerable to both current and future disruptions. That’s why forward planning is crucial,
Next year is the start of a new decade, and the fourth decade in which websites have been online. The first web page went live in August 1991, and was built by the founder of the world wide web, Sir Tim Berners-Lee, at CERN in . Interestingly, the page’s original URL looks remarkably